Beyond Wellness Into Human Potential
Science Guided.
Human Centered Wellness
A modern wellness approach blending diagnostics, expert care, and personalized treatments for lasting vitality.
From doctor to pioneer.
From patient to purpose.
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Dr. Craig Koniver isn't your typical physician. While most doctors learned to manage disease, he studied how to optimize human potential.
After years of practicing conventional medicine, Dr. Koniver realized the system was built backwards. Instead of helping people reach their biological peak, healthcare had become an expensive way to manage decline. So he walked away from that model and built something different.
Today, Dr. Koniver specializes in performance medicine - the science of taking already-functional humans and helping them operate at levels they didn't think possible. His patients aren't looking for band-aids on symptoms. They're executives, entrepreneurs, and high-performers who want to maximize their biological advantage in every area of life.




ABOUT KONIVER WELLNESS
Koniver Wellness exists because the healthcare system fails high-performers.
Traditional medicine waits for you to get sick, then manages your decline with lifelong medications. We start with the assumption that you're designed to thrive, then figure out what's preventing that from happening.
Our clinic in Charleston, SC operates differently from day one. We don't take insurance because insurance companies dictate care based on cost, not results. We don't see 30 patients a day because optimization requires time and attention. We don't follow cookie-cutter protocols because every person's biology is unique.
Instead, we run comprehensive testing that most doctors never order. We use compounds and protocols that most doctors never learned about. We measure markers that predict performance, not just the absence of disease.
Our patients typically fall into two categories: people who feel good and want to feel exceptional, and people who feel terrible despite being told they're "fine" by their previous doctors. Both groups leave with practical protocols, measurable improvements, and the knowledge to maintain their results long-term.
This isn't alternative medicine - it's medicine that actually works. We use advanced testing, proven compounds, and systematic approaches to create measurable improvements in energy, cognitive function, body composition, sleep quality, and overall vitality.
The result is a practice where people actually get better instead of just managing symptoms. Where optimization replaces medication. Where you leave with solutions, not prescriptions.
Dr. Koniver’s approach begins with a simple clinical sequence
A three-movement system to map, restore, and unleash your innate potential.
History, routines, and data matter. So does how you are actually feeling. Symptoms are signals, not problems, and they only make sense inside your story. The purpose is not to reduce a person to a dashboard. It is to understand the terrain.
Before more advanced tools are considered, the foundations deserve attention: sleep, rhythm, nutrients, stress load, recovery capacity, metabolic inputs, and clinical context.
Once the base is better understood, selected tools may be considered to support performance, resilience, and longevity.
Some are well established. Some are emerging. Some require caution. We tell the difference.
Get to Know the Dedicated Team Behind Koniver Wellness to Your Health
Dr. Koniver specializes in personalized functional medicine aimed at enhancing longevity, balancing hormones, and boosting overall performance. By tailoring treatments to each individual's unique needs, Dr. Koniver helps patients achieve optimal health.
Lara Alicea is a Doctor of Nursing Practice and board-certified Family Nurse Practitioner specializing in precision performance medicine, regenerative therapies, and personalized health optimization.
Marc Difronzo is a Former Special Operations veteran turned Physician Assistant, bringing mission-driven discipline, precision, and a performance-focused mindset to medicine.
Ashley is a board-certified Family Nurse Practitioner with a diverse clinical background spanning emergency medicine, critical care, pediatrics, orthopedics, pain management, sports medicine, and preventive wellness care.
MacKenzie is a Registered Nurse, and plays an integral role in delivering exceptional patient care and supporting the day-to-day clinical operations of Koniver Wellness.
Crystal is a dedicated and compassionate nurse who has enjoyed serving patients as a part-time member of the Koniver Wellness team since 2018.
Marideth is Executive Assistant to Dr. Koniver, founder of Koniver Wellness, and plays an integral role in the day-to-day operations and continued growth of the practice.
Sarah-Kate is the Patient Care Coordinator at Koniver Wellness, supporting membership management, scheduling operations, and the overall patient experience.
Molly is the Operations & Logistics Manager for Koniver Wellness. She holds a bachelor's degree in Public Health and a Master of Business Administration, and has been with the Koniver Wellness team since 2021.
We exist to help high-performers reclaim their biological sovereignty.
Modern life is designed to weaken you. Your food is engineered to create addiction and inflammation. Your environment is filled with hormone disruptors and toxins. Your stress levels are chronically elevated. Your sleep is disrupted by artificial light and electromagnetic interference.
Meanwhile, the medical system profits from managing the damage instead of preventing it. They measure your decline and call it "normal aging." They prescribe medications for symptoms instead of addressing root causes. They keep you dependent instead of teaching you to be self-reliant.

TO BREAK THAT CYCLE.
We believe every person has the right to know what's actually happening in their body. You should understand your hormone levels, your cellular energy production, your nutrient status, and your toxic load. You should know what specific factors are limiting your performance and exactly how to address them.
We believe optimization is a skill that can be taught and learned. You shouldn't need to depend on a doctor for the rest of your life. Our goal is to give you the knowledge, tools, and protocols to maintain peak performance independently.
Most importantly, we believe your biological potential doesn't have to decline with age. The right protocols can help you perform better at 50 than you did at 30. The right interventions can extend not just your lifespan, but your healthspan. The right approach can turn aging from inevitable decline into continued optimization.
This is about more than personal health - it's about preserving human performance and independence in a world that's systematically designed to undermine both.
THE BEST PLACE TO START IS
THE PATIENT’S PLAYBOOK.
Understand your options, learn what to ask, and take sovereignty over your health. No pressure.
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